FOUNDER & DIGITAL MARKETING DIRECTOR
As the lead for the digital marketing department at Coastline Creatives, Regan leverages her varied content marketing experience to help brands exceed sales and business goals faster and more effectively. Acknowledged for developing innovative strategies across the consumer, publishing, and lifestyle industries, she builds out full-scope digital presences for emerging brands from the ground up, and coaches established organizations on optimizing digital marketing best practices to scale and generate meaningful outcomes.
Before founding Coastline Creatives, Regan was a founding partner at RPR, a Boston-based marketing and public relations firm. Building the company from the ground up, she executed digital, influencer, and media campaigns across the health, hospitality, and CPG industries.
Prior to her two-year stint running RPR, her content marketing career began reporting and photographing backstage at New York Fashion Week, while simultaneously building out her online presence as a travel influencer. She quickly learned the success tactics needed to promote lifestyle brands in the U.S. Translating those skills to a consumer environment, Regan flexed her storytelling muscles with Ben & Jerry’s on an award-winning, social media-driven marketing campaign that took her on a country-wide tour.
Transitioning back to Boston full-time, she then developed targeted university and city-wide marketing campaigns for bike-sharing start-up Zagster, and most recently has served as the Marketing Director for the Boston Business Women, and was a key player in the success of their 2016 Innovation Conference. Simultaneously, she capitalized on experience with social media thought leaders, both on the brand and agency side, to develop a unique approach to influencer marketing.
Follow Regan on Instagram at @VentureTravelist.
Maeve is a blogger and innovative digital strategist who began her career in marketing, advertising and public relations in 2012. Before joining Coastline Creatives, Maeve worked for a DC-based digital firm, where she crafted marketing and advertising plans for nonprofit organizations. She specialized in developing tactics to activate supporters, optimize messaging, and build brand awareness for her clients.
On top of her corporate endeavors, Maeve has grown her digital expertise by creating and running her personal style blog, Chic Now. Her experience in the blogging industry has not only taught her how to conceptualize and execute compelling and on-brand content, but has also made her extremely familiar with the influencer landscape and brand storytelling. Through her blog and social channels, Maeve has crafted a brand and voice that remain consistent across platforms and resonate with her online community.
Although she spent the last several years in New York and DC, Maeve is no stranger to Boston: she is an alumna of Tufts University, where she studied social psychology and media/mass communications.
Follow Maeve on Instagram at @MaeveStier